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Wednesday, April 10 • 10:00am - 10:50am
Vroom, Vroom: Getting Plugged into Writing About and Reviewing Automobiles

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You don’t have to be an automotive expert to produce editorial content about and review automobiles.  In this session, automotive beat reporters and a marketing executive from General Motors will guide you through the ABCs and 123s of covering the fast changing automotive industry.

 

In this session you will learn:

-       How to develop your car knowledge

-       How to become part of the automotive trade press circles

-       A guide to the online automotive resources every automotive content creators uses 

-       The do’s and don’ts of good car reviews

 

MODERATOR:

connie Burke, Communications Manager, Social Media at General Motors

 

SPEAKERS:

Eric Paz, Automotive Journalist and TV Producer

Jaime Gabaldoni, Autos Editor, Terra.com


Wednesday April 10, 2013 10:00am - 10:50am
Lapidus / Watson

Attendees (9)

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