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Friday, April 12 • 11:00am - 11:50am
You are what you Tweet and Like: Rock Your Social Media Persona

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You are what you Tweet and Like: Rock Your Social Media Persona

Whether you’re up and coming or established musician, having a social media presence is crucial to your career. But having the wrong strategy can turn hurt you more than help you and ruin your reputation.  In this session not only will you learn who should manage an artist/band’s online persona (The label, the manager, or the talent themselves) but also the best practices of Social Media for Musicians. Learn what social media platforms work best for your goal or style (MySpace, Facebook, YouTube, Twitter?) Hear from both labels and artists about their social strategy and

In this session you will learn ways of

• Improving your social reach
• Increasing your fan engagement
• Identifying and engaging influencers
• Increasing lead generation
• Applying analytics to know what works

Loren Medina, Digital Girl, Inc.
Anu Gunn, Actor/Musician, VH1, Proton Saints
Maya Anjelica Murillo, blogger and musician, MayaIntheMoment

Friday April 12, 2013 11:00am - 11:50am PDT
Mona Lisa

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